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Google Analytics Training | An Introduction

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Google Analytics is an incredibly robust, free tool for measuring web traffic data. In this class, you’ll get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business. Starting with basic terminology and key metrics, you’ll build a foundation of knowledge before diving deeper into more complex analytics techniques, including advertising tracking and custom segments. You’ll walk away with a fundamental understanding of Google Analytics’ role in running and operating your business.

We also offer an Advanced Google Analytics Course which aims to take your knowledge to the next level.  It will enable you to: spot tracking code issues or tweak the tracking code for advanced usage, automate your Google Analytics reporting in Excel, mine your Google Analytics data to generate crucial insights and more.

Get Answers to Your Questions in the Google Analytics Course Brochure. The brochure contains: Course Format; Trainer Profiles; Previous Clients; Course Syllabus; Full 2017 Timetable & Course Fee.

Get the Google Analytics Course Brochure & 2017 Timetable Instantly

What's Inside the Brochure?
  • Full course outline
  • Trainer profile & testimonials
  • Fee and 2017 Timetable
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During the training you will learn to:

  • Learn the basic setup, navigation, and interface of Google Analytics
  • Get acquainted with basic terminology and mathematical formulas to understand key metrics
  • Be able to identify the metrics that matter for your specific business case and how to use them to make educated decisions
  • Create custom segments, goals, URLs, and dashboards
  • Learn to identify exceptions and surface actionable insights
  • Create automated alerts and scheduled reports

What is covered on the course?


  • Importance of configuring and customising Google Analytics properly
  • Domains and Subdomains
  • Managing Google Analytics interface and reporting
  • Defining and measuring actionable metrics
  • Understand the analytics account structure
  • Data filters for view
  • Content reports
  • Traffic sources
  • Organic search traffic
  • Paid Search tracking - Google AdWords & Bing Ads
  • Social Media traffic
  • Campaign tracking
  • E-commerce tracking
  • Goals and funnels

The day-long session is very discursive and packed with helpful exercises. There will also be lots of opportunity to discuss how Google Analytics relates to your specific organisational needs. If you know there's more to Google Analytics than the reports you occasionally look at, but you don't quite know where to start, then this course is for you.

How does it Work?

Onsite Training is when we come to you to provide training on your premises or at a location of your choice. Not only will we run the course at a time and venue that suits you, we will also develop a unique programme particular to the developmental, cultural and business requirements of your company.

What's Involved?


Step 1 | After initial discussions, you meet with our training specialist. Here you both work together to design and sculpt a more comprehensive programme outline.

Step 2 | From this outline, a course is designed which addresses your exact needs. Sometimes this involves a completely new course designed from scratch, this depends on your needs.

Step 3 | Once you're happy with everything, the trainer will deliver the course at a venue of your choice on a date that suits.

Step 4 | Once complete, feedback will be gathered from delegates to ascertain the ‘true’ impact. And finally a report will be compiled for you outlining outcomes alongside your stated objectives.

Get a tailored training quote for your google analytics training today Get Your Quote

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Location Date Max Attendee Registered
(so far)
Booking
Dublin | Training Centre 30 September 2016 14 14 Fully Booked
Dublin | Training Centre 24 March 2017 14 14 Fully Booked
Dublin | Training Centre 29 June 2017 14 12 Book Now

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What's Inside the Brochure?
  • Full course & certification outline
  • Career opportunities & trends
  • Fee's and 2017 Timetable

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Mediation Skills Onsite Guide

  • Full details of the Mediation Skills Course

  • Case studies from companies we have delivered the Mediation Skills Course onsite with

  • 2014 Timetable for our public courses

  • Our onsite Mediation Skills trainer profiles

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Get the 2014 Mediation Skills Course Timetable

  • Nationwide locations and venues for 2014

  • Areas include | Dublin, Cork, Galway, Limerick, Meath and many other counties

  • Onsite training is also an option

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Google Analytics Training: An Introduction

How can we help?

Thanks for getting in touch.

All of our team are currently busy with customers, so please leave your email address and we will get back to you within 10 minutes.

We promise :)