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Customer Retention Training Course

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The average business loses around 20% of its customers annually, simply by failing to attend to customer relationships. The cost is staggering, but few businesses truly understand the implications. Customer retention is on the minds of small and medium-sized businesses across the world. With rising customer acquisition costs, businesses need to innovate and assume a proactive role in retaining clients. Participants will learn how to plan, develop, execute and assess a profitable customer retention strategy with an optimum blend of online & offline marketing and customer service.

This course is aimed towards sales and marketing teams and customer service representatives looking to attract and compel existing customers, leading to repeat business and referrals.

Get Answers to Your Questions in the Customer Retention Course Brochure. The brochure contains: Course Format; Trainer Profiles; Previous Clients; Course Syllabus; Full 2017 Timetable & Course Fee.

Get the Customer Retention Course Brochure & 2017 Timetable Instantly

What's Inside the Brochure?
  • Full course outline
  • Trainer profile & testimonials
  • Fee and 2017 Timetable
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Participants will leave the course:

  • With a firm grasp on the true nature of customer loyalty
  • With an understanding of the ways in which customers engage (or do not engage) with your brand
  • Equipped to use analytical methods to evaluate customer retention and loyalty
  • Ready to plan and target a customer contact strategy, pinpointing the ideal mix of online and offline communications and services
  • With a plan to implement and measure a profitable customer retention strategy

What will you learn on this course?


  • Understanding your Customer

    Defining customer retention and ‘loyalty’; Understanding the customer journey and defining the customer DNA through research and data

  • Measuring Loyalty

    Analytical methods to measure and evaluate customer retention and loyalty; Analysing the value, relevance and cost of loyalty schemes for optimum ROI

  • Planning your strategy

    Planning contact strategies through the customer lifecycle; Workshop: planning contact strategies through the customer lifecycle

  • The importance of data

    How to use data to customise/personalise website, contact centre and retail interactions

  • Customer retention – making it work in practice

    Examples from B2C, B2B, Not-For-Profit and public sectors; Customer retention checklist and applying back in the real world

How does it Work?

Onsite Training is when we come to you to provide training on your premises or at a location of your choice. Not only will we run the course at a time and venue that suits you, we will also develop a unique programme particular to the developmental, cultural and business requirements of your company.

What's Involved?


Step 1 | After initial discussions, you meet with our training specialist. Here you both work together to design and sculpt a more comprehensive programme outline.

Step 2 | From this outline, a course is designed which addresses your exact needs. Sometimes this involves a completely new course designed from scratch, this depends on your needs.

Step 3 | Once you're happy with everything, the trainer will deliver the course at a venue of your choice on a date that suits.

Step 4 | Once complete, feedback will be gathered from delegates to ascertain the ‘true’ impact. And finally a report will be compiled for you outlining outcomes alongside your stated objectives.

Get a tailored training quote for your customer retention training today Get Your Quote

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Location Date Max Attendee Registered
(so far)
Booking
Dublin | Training Centre 25 March 2016 14 14 Fully Booked
Dublin | Training Centre 10 June 2016 14 14 Fully Booked
Dublin | Training Centre 14 November 2016 14 14 Fully Booked

Get the Full Course Brochure & 2017 Timetable Instantly

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Get the Staff Appraisal Brochure Instantly

What's Inside the Brochure?
  • Full course & certification outline
  • Career opportunities & trends
  • Fee's and 2017 Timetable

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Mediation Skills Onsite Guide

  • Full details of the Mediation Skills Course

  • Case studies from companies we have delivered the Mediation Skills Course onsite with

  • 2014 Timetable for our public courses

  • Our onsite Mediation Skills trainer profiles

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Get the 2014 Mediation Skills Course Timetable

  • Nationwide locations and venues for 2014

  • Areas include | Dublin, Cork, Galway, Limerick, Meath and many other counties

  • Onsite training is also an option

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Courses within Customer Customer Retention

How can we help?

Thanks for getting in touch.

All of our team are currently busy with customers, so please leave your email address and we will get back to you within 10 minutes.

We promise :)